They win a level by collecting a specific number of certain types of bubbles displayed in a task area on the right side of the screen. The player's goal is to earn points by creating links of three or more identical bubbles using a projectile bubble fired from a shooter that features a spear as a pointer.
The game displays a mix of colored bubbles filled with fish or shells in rows that rapidly shift down the screen.
The backdrop of the playfield displays blue water with coral, shells, sponges, seaweed and crabs. Bubble Fish is a fun bubble shooter that features a sea or aquarium theme.